Fox Dealer Brand Refresh 2019
Fox Dealer is a digital marketing agency that specializes in the automotive industry, with a focus on creating responsive websites, effective search engine optimization strategies, and delivering top-level digital advertising services. As Fox Dealer experienced growth and increased exposure, they realized their existing visual identity no longer reflected their evolving direction and values. While they recognized the need for a facelift, a complete brand overhaul appeared impractical in terms of time and resources. Opting for a brand refresh allowed them to save costs and expedite the rebranding process. Their objective was to modernize their current brand, giving it a cleaner, contemporary appearance to stay competitive. This approach preserved the positive brand equity they had cultivated with their existing customer base.
Role: Brand Designer
Brand Identity | Logo Design | Merch Design | Marketing